IDA is the premier association of dental professionals in India. It is committed to public oral health, ethics, advancement of dental professionals and development of standards of dental care in the country. IDA represents more than 50,000 dental professionals and has 30 state branches and 350 local branches. IDA seal is an important symbol of a dental product's safety and quality. The seal is designed to help public and dental professionals make informed choices. It provides relevant information to consumers and affects their purchasing decisions.
For several years, IDA had expressed the need for implementing a certification programme to ensure the safety and efficacy of dental products in India. By 1994, IDA established rigorous guideline for testing, evaluation and advertisement of dental products for the Indian conditions within the framework of it's constitution. Consequently the evaluation programme drafted with one of its objectives being, "the improvement of health of the public and the promotion of the art and science of dentistry". This represents the most significant step in enlightening consumers about the usefulness of the product.
The IDA Seal is important for consumers and dental professionals alike, as they associate it with product safety and efficacy. The objective is to recognize products of suitable quality. The seal on consumer products presents the fact that the products have been assessed by expert panel and found to be safe. The IDA Seal on products helps to educate the public about dental care. The guidelines developed are revised on a constant basis in keeping with the advances in dental sciences and the changing needs of the practitioner and general public. IDA is open to queries from the public, dental practitioners and the media with regards to the Seal, its evaluation process and the use of accepted dental products.
Oral health products cleared by the Food Safety and Standards Authority of India for sale must be marked by IDA Seal. The Council on Scientific Affairs (CSA) evaluates consumer dental products such as therapeutic agents, drugs, chemicals, materials, instruments, and equipment that are employed in the treatment or prevention of dental disease. In addition, cosmetic agents may also be eligible for the Seal.
Not every dental product qualifies for the Seal. There are certain requirements that must be met. For example, a company that applies for the Seal must
IDA Seal is usually awarded for a three-year period. Companies must reapply to continue using the Seal. Whenever the composition of an accepted product changes, the company must resubmit the product for review and approval before it is marketed with the Seal.
IDA’s Seal of Acceptance Programme guidelines are provided for informational purposes only and may be modified at any time. These provide a general overview of the programme; they do not govern a company’s rights to use the IDA Seal. The IDA Seal of Acceptance is a registered certification mark of the association. All rights to use the IDA Seal are governed solely by a separate license agreement between the IDA and the manufacturer or distributor of an accepted product. It can be used on or in connection with a product after the Seal of Acceptance has been given by the Council on Scientific Affairs and a license agreement has been signed. Upon termination or expiration of the license agreement, all rights of a company to use the IDA Seal cease.
Under the bylaws of IDA, the Council on Scientific Affairs studies, evaluates and disseminates information with regard to: Safety, efficacy, promotional claims and proper use of dental therapeutic agents, their adjuncts and dental cosmetic agents used by the public or profession. The Council also determines the safety and effectiveness of products and disseminates information on materials, instruments and equipment that are offered to the public or the professional. The council also critically evaluates statements of efficacy and advertising claims. Additionally, the Council maintains liaison with related regulatory, research and professional organizations. It encourages, establishes and supports research of dental therapeutics, dental materials, instruments and equipment by coordination with national and international standardization organizations.
Products cleared by Food Safety and Standards Authority of India for direct sale, Indian Food and Drug Administration over- the- counter or exclusively through oral health care professionals are eligible to apply for IDA's Seal. The Council on Scientific Affairs evaluates consumer dental products that are employed in the treatment or prevention of dental disease. In addition, cosmetic agents may also be eligible for the Seal.
Commercial products are evaluated upon the request of a distributor or manufacturer, or the initiative of the Council. Products which meet the IDA Seal Programme’s Acceptance criteria with respect to safety, efficacy, composition, labeling, package inserts, advertising and other promotional material will be granted the IDA Seal of Acceptance. Notification of a product’s acceptance into the IDA’s Seal Programme will be made in writing by the Council. This will be formalised by executing IDA Seal licence agreement. The Council may require a company to use an authorized statement in conjunction with its use of the IDA Seal. Acceptance is renewable and may be reconsidered at any time. If there is a change in the manufacturer or distributor of a product, the Seal of Acceptance is withdrawn automatically and the license agreement expires.
Products that are obsolete, substantially inferior, ineffective or dangerous to the health of the user will be declared unaccepted and in the best interest of the public or the profession. The Council may submit reports on unaccepted products to the editor for publication in the journal published by IDA or in any other publication of the association.
Unacceptable product names (as determined by, but not limited to, the above criteria) must be revised before Acceptance.
A product must confirm to all applicable laws and governmental regulations.
IDA is concerned about the negative environmental impact of non-biodegradable materials for the manufacture and packaging of disposable products. Therefore, IDA encourages all dental manufacturers, especially those with accepted products, to use, whenever possible, materials that are biodegradable and/or recyclable.
The IDA reserves the right to make changes to the IDA Seal of Acceptance Programme at any time at its sole discretion. Such changes may include: Changes to the guidelines or specifications, testing criteria, license agreement or advertising standards. Note that in some instances, changes to the Programme may result in the permanent withdrawal of the IDA Seal from a product or product category. If the foregoing circumstance occurs, IDA will determine the date by which the license agreement will terminate and will notify affected companies accordingly. All rights of a company to use the IDA Seal will cease upon termination of the license agreement.
The Council may on occasion find it necessary to permanently withdraw the IDA Seal of Acceptance from a product or product category. Such decisions may be made at any time at the sole discretion of the Council.
Any violation of the IDA Seal license agreement is grounds for Council’s withdrawal of the IDA Seal of product acceptance.
It is the policy of the Indian Dental Association to treat the material submitted for Council review as confidential. Any confidential information submitted by a company should be marked as “confidential,” “proprietary” indicating its confidential nature.
Although IDA utilises outside consultants in its review of products, IDA Seal Programme consultants are required to sign the IDA’s Code of Conduct. The Code of Conduct requires the consultants to refrain from disclosing confidential product submission materials to anyone outside IDA. IDA refrains from voluntarily disclosing properly marked product submission materials to any third party without the prior consent of the manufacturer. IDA also takes steps to ensure that such materials are not disclosed or distributed by its employees, consultants or other agents. However, IDA will not be liable for any damages resulting from the acts or omissions of IDA consultants, including but not limited to their failure to abide by the Code of Conduct.
IDA does not treat as confidential any information that
IDA Seal stands for safety and effectiveness, a symbol of products that are of benefit to the oral health of consumers. The Seal is designed to help the public and dental professionals make informed choices.
IDA formulated a rigorous guideline within the framework of its constitution for testing, evaluation and advertisement of dental products Consequently the objective of IDA's evaluation programme is, "the improvement of health of the public and the promotion of the art and science of dentistry".
Not every dental product qualifies for the Seal. There are certain requirements that must be met. For example, a company that applies for the Seal must:
The IDA Seal usually is awarded for a three-year period. Companies must reapply to continue using the Seal. Whenever the composition of an accepted product changes, the company must resubmit the product for review and approval before it is marketed with the Seal. As long as a product bears the IDA Seal, it must continue to meet these requirements
The IDA's Council on Scientific Affairs reviews and declares oral care products safe, effective and worthy of the IDA Seal. The consultants represent all fields relevant to evaluating dental products, including dental materials, microbiology, pharmacology, toxicology and chemistry. In some instances, IDA may conduct or ask the company to conduct additional testing. Only after a product has demonstrated its safety and effectiveness will the IDA Council on Scientific Affairs award the Seal to that product.
The IDA requires accepted products to display a Seal Statement on the product label and in advertising. The Seal Statement tells the consumer why the IDA accepted that particular product. For example, the Seal Statement on an accepted toothpaste with fluoride would read: “The IDA Council on Scientific Affairs’ acceptance of (product name) is based on its finding that the product is effective in helping to prevent and reduce tooth decay, when used as directed.” Look for the Seal Statement whenever you see the IDA Seal.
IDA Seal of Acceptance is designed to help consumers make informed decisions about safe and effective consumer products. Market research has shown that the IDA Seal on a product affects the purchase decisions of consumers.
IDA is happy to answer questions from dentists and members of the dental team, the media and the public about the Seal programmes evaluation process and accepted products.
You can submit the application form for product endorsement under the IDA Seal acceptance programme on the website.